About mid-November 2017, Internet watchdogs began to notice new, longer snippets on Google SERPs (Search Engine Result Pages). In December, Google confirmed that it was allowing longer snippets. Their goal was to facilitate user searches and to make the descriptions displayed in search lists. The Change to Snippets Previously, snippets were restricted to 165 characters. […]
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- June 28, 2018
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5 Simple Tips for Capturing Local Customers with Your Website
According to Forbes, fifty percent of smartphone users who browse local businesses enter the store. Search Engine Land adds that thirty-three percent of those searchers will be non-locals who are seeking help finding a restaurant, store or tourist attraction. For many people, their phone is their go-to method of finding just about anything from grocery […]
- June 12, 2018
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Will Google Downgrade Slow Sites for Mobile Searches?
In the year 2000, a library science instructor advised her students to keep a jar of jelly beans or something beside their computers. “Don’t just keep poking at your computer,” she said, “It will just lock it up or you will get dozens of responses all at once.” This was in the early years of […]
- June 7, 2018
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Key Metrics You Can Use to Measure Your SEO Success
You’ve been working hard on SEO (search engine optimization) for your website, but you aren’t sure whether you are doing it correctly or whether you are getting results. Different businesses will have different targets for their SEO campaign or for their website, but regardless of your end goal there are three key elements to watch […]
- May 25, 2018
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Comparing PPC with SEO in 2018
Almost since the beginning of the Internet back in 1998, SEO (Search Engine Optimization) and PPC (pay per click) have been at the heart of Internet marketing and earning money on the Internet. The two are somewhat related, but function quite differently. More than that, because search engine companies quickly catch onto the gimmicks that […]
- April 12, 2018
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Building a Global Footprint Using International SEO
Have you incorporated international search engine optimization in your marketing and branding campaigns? You need to because success on the international scene will require employing more than basic SEO strategies to reach the global audience. There are already thousands of companies competing for customers around the globe which makes it more important than ever to […]
- March 28, 2018
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Top 6 Tips for SEO Article Writers
As you probably know, SEO blog posts are a great way to drive traffic to your site and social media channels. That’s why it’s so important to post fresh content on a regular basis, and not just articles but landing page content as well. That said, the quality of your content is as important as […]
- March 20, 2018
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Get The Spotlight On Search Engine Results
Most of the businesses make the mistake of thinking that when it comes to search engine optimization, increasing the traffic in their web site will mean improving the overall rankings in the search engine. It is not as simple as getting higher ranks and increasing the sales in the web site that you own. This […]
- March 16, 2018
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Hiring SEO Services in London
Do you want to take your web site to the top of the Google search engine? Have you thought about the option of reaching out to small business SEO companies on the internet? These days, search engine optimization specialists are becoming more and more important especially if you have a web site and want it […]
- February 10, 2018
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A complete guide to SEO for beginners.
The term search engine optimization is something that we hear all the time. The question is, not a lot of people know how to rank high in these much used search engines on the internet. Initially, this knowledge was limited to only a handful of experts who knew how to work it. The truth is, […]